STATEMENT – Frankston Football Club CEO


Frankston Football Club Announces Departure of CEO

The Frankston Football Club has today announced the departure of Chief Executive Officer, Adrian Lloyd. More details regarding his departure timeframe will be communicated in due course.

Under Adrian’s leadership, the Frankston Football Club has experienced remarkable growth. Through his commercial vision and decisive decision-making, the Club has expanded its market presence, delivered strong financial performance, and established itself as a trusted leader in the wider community.

The Board wishes to extend its sincere appreciation to Adrian for his significant contributions and unwavering commitment to the Frankston Football Club. Adrian’s association with the Club spans several decades, beginning as a player, then becoming the Club’s inaugural General Manager in 1978. After leaving the club in 1994 to join the Carlton Football Club, Adrian went on to work with both the Melbourne Victory and Melbourne Rebels during their start-up phases. Adrian returned to Carlton before ultimately coming full circle to become the CEO of the Frankston Football Club in 2019.

During his time as CEO, Adrian achieved exceptional results, creating successful commercial revenue streams for the Club through initiatives such as Dolphins in Business and the CEO Club. Additionally, he played a crucial role in securing the Club’s immediate future by overseeing a number of critical long-term partnerships.

As a life member of the Frankston Football Club with an affinity that spans over 50 years, Adrian has left an indelible impact on the Club. His leadership, dedication, and expertise have significantly contributed to the Club’s success and development. We wish Adrian the best as he pursues new opportunities.

The Frankston Football Club is in the process of appointing a new CEO. The incoming CEO will build upon the foundation laid by Adrian and lead the Club into its next phase of growth. The Board, staff and football department will ensure continuity and maintain the Club’s strategic objectives during this transition.

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